A Twitter user has accused ASOS of using padding in the underwear of a lingerie model, a claim that the online fashion giant strenuously denies.
The item of clothing in question is a purple Curve Adorn lace and satin knicker by Ann Summers, although the controversial photograph of the model wearing it was taken by ASOS. The same item of lingerie is available on the Ann Summers website, but is not pictured on a plus size model.
Georgina's tweet quickly caused a stir, with her followers expressing outrage at the fact ASOS appeared to have chosen not to use a larger model, but used padding instead.
OMG just hire women who actually fit in the clothing of your plus size range. Jesus.- Emily Lawler (@MamaMimosaLDN) January 8, 2019
One user wrote: "Why not hire models who are that size. what kind of message does that send?"
Another follower, however, questioned whether the image really was as it looked, or if it was just unusual lighting making it look like padding rather than skin.
Pointing to another photo in the series of the same item of clothing, @kylieskylindsey said: "In this photo (for the matching bra) you can see she has a little roll right around there. Maybe it’s that with weird lighting? Hopefully?"
In this photo (for the matching bra) you can see she has a little roll right around there. Maybe it’s that with weird lighting? Hopefully? 😬 pic.twitter.com/46jhN1KZ0C- Kylie-Sky (@kylieskylindsey) January 9, 2019
ASOS has made a point of introducing a range of body types to sell its clothing, and in the past has made headlines for its body positive approach of not retouching models' bodies. As such, the brand strongly denied the claims, telling Cosmopolitan UK in a statement:
"The images on site show the model’s natural body shape as it is with no padding or adjustment made."
Cosmopolitan UK also reached out to Ann Summers for comment in relation to this article.
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