Shoppers brand £45 Cadbury selection box a 'rip-off'

Caroline Allen
Contributor
Customers were livid at the cost of the Cadbury selection box. [Photo: Cadbury]

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The selection box is a staple part of many families’ Christmas festivities.

But, at £45 per box, Sainsbury’s shoppers were left feeling “ripped off” with Cadbury’s limited edition 26-piece box.

After it was posted on the money-saving website, Latest Deals, customers quickly voiced their disappointment, saying it would be much cheaper to buy the 26 chocolate bars individually.

“Could make it myself for £25 and even have chocolate left over to do a smaller one.” One disgruntled shopper said.

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The box is marketed as “probably the world’s biggest selection box” and it weighs over 2 kilos (if the weight of your chocolate is particularly important to you).

The box contains:

  • Cadbury Dairy Milk 360g

  • Cadbury Dairy Milk Crunchie 200g

  • Cadbury Dairy Milk Tiffin 200g

  • Cadbury Dairy Milk Daim 120g

  • Cadbury Dairy Milk Fruit & Nut 110g

  • Dairy Milk Oreo Bar 120g

  • Dairy Milk Mint Oreo 120g

  • Cadbury Dairy Milk Whole Nut 120g

  • Cadbury Dairy Milk 45g

  • Cadbury Dairy Milk with Caramel 120g

  • Cadbury Dairy Milk Fruit & Nut 49g

  • Cadbury Dairy Milk Whole Nut 45g

  • Crunchie 40g

  • Cadbury Dairy Oreo 41g

  • Cadbury Dairy Milk Marvellous Creations 47g

  • Cadbury Flake 32g

  • Cadbury Double Decker 54.5g

  • Cadbury Star Bar 49g

  • Cadbury Twirl Bar 43g

  • Cadbury Wispa 36g

  • Cadbury Wispa Gold 48g

  • Cadbury Curly Wurly 26g

  • Cadbury Freddo 18g

  • Cadbury Freddo Caramel 19.5g

  • Cadbury Fudge 25g

  • Cadbury Chomp 23.5g

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Whilst many shoppers were left feeling ripped off by the hefty price tag on the selection box, others could understand the higher pricing.

“It could be because there are [sic] 2 Cadburys World tickets inside and think they retail at £12.85 each.” One person said.

With that in mind, it makes the whole box a little bit more affordable - well, at least you wouldn’t be able to buy them all individually cheaper.

Buy now: Cadbury Ultimate Selection Box | £45

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