GoPuff launched in 2013 and has become a nationwide sensation! With the convenience of ordering anything you want at 2am for a flat service fee, this platform services nearly one hundred cities. With less than 30 minute delivery and products ranging from razor blades to vegan ice cream, it is no wonder this goPuff craze has caught on.The app and website began with humble beginnings, founded by two twenty year old college students providing students and people with more time to study and socialize.
The platform is available in many cities 24/7 or at least open until 2am. Some cities also supply alcohol delivery as well. GoPuff has a set service price of $1.95 which makes it the perfect service to use during rush-hour or at 2 am. Most delivery services change their fee depending on the time of day or popularity. The simplicity of goPuff is what made it popular around the US.
GoPuff is easy to use, in less than 3 minutes, a goPuff account can be created and an order placed to service areas from simply going onto their website and browsing through their variety of useful and tasty products. goPuff currently features a selection of over 3000 products from pain relief medication and even cleaning supplies.
In 2013, Rafeal Ilishayev and Yakir Gola were only twenty years old when they were inspired to start goPuff. The young founders attended Drexel University in Philadelphia, where they discovered that college students do not have time to waste. The need for an on-demand delivery app came from realizing that much of their studying time was broken up by making runs to the store for snacks and essentials. Starting small, the young-men would skip their classes by using the excuse of using the bathroom to go out around campus on deliveries. They would hoard products in their college townhouse with snacks and goodies. Both founders are now seen lecturing on their campus and teaching students like they once were about becoming entrepreneurs.
Yakir Gola commented, “Rafael and I started the business with a small selection of convenience products and, after immediate interest on campus, we realized that the convenience store industry needed to be turned on its head. People no longer considered the convenience store to be convenient, and we felt we had found the way to revolutionize that space.”
With business in mind, the young business partners began developing their app ideas in the back of their business notebooks while taking their “Introduction to Business” class. They spent day and night developing the app and eventually delivering their own goodies around campus in their Plymouth Voyager and needless-to-say, the business expanded.
GoPuff has central warehouse facilities where the goodies are distributed directly from warehouse to consumer. With 24 hour service options, seven days a week, in the bigger markets, goPuff is a convenient and easy way to get snacks delivered at anytime. Most markets behold a noon to 4:30am time window that makes it ideal for late-night sweet cravings.
The young founder’s have been featured in Forbes in 2017, “30 Under 30” for e-commerce and retail lists as well as Target Magazine’s “Target Marketer of the Year.” With all of this attention to marketing, they have also hosted a pop-up at the Made in America Festival on August 31- September 1st in Philadelphia.
GoPuff has received celebrity popularity, professional sports stars like basketball players, Danny Green and James Harden have also used the service on-the-go between games for their cravings.
Hip-Hop star Meek Mill uses GoPuff on tour for goodies like chips, snacks and soda. At the recent “Made in America festival,” a-list stars like Lizzo, Travis Scott & Cardi B made their way to the goPuff.
LaLa Anthony was seen using goPuff on the set in Chicago. She ordered vegan peanut butter cups from Unreal, makeup remover wipes and Ben & Jerry’s ice cream.
Currently, goPuff services in over 90 markets with nearly 1000 employees. GoPuff is unlike any other on-demand delivery service, there are no surge fees and a flat service fee. Average delivery takes around thirty minutes to receive to your doorstep when you are in the mood for a Snicker’s bar.