This is the moment three men appear to rip expensive electronics from display stands in a Currys store.
The trio, whose faces are not covered, parade around the store in Orpington, south-east London, picking up the items despite the blaring alarm.
A bystander recorded the group, who left with mobile phones and electronic items, picking up the goods on their phone and it was posted to Facebook group Orpington Gossip.
One of the men can be seen gesturing at the person filming the raid, who continues recording, undeterred.
They rip out items from the display stands as shoppers watch on.
The clip has been viewed 417,000 times and shared more than 8,000 times.
It has not been revealed how much damage was done.
A spokeswoman told the Mirror: “We experienced a robbery on Wednesday February 26 at our Orpington Currys PC World store.
“The safety of our colleagues and customers is of paramount importance and we’re thankful no-one was injured.
“The store is open to customers as normal. We’re working with police to support their investigations.”