Lady Gaga is about to take the beauty industry by storm with her first make-up brand Haus Laboratories.
Following in the footsteps of Rihanna and Kylie Jenner, the singer announced earlier this month that she was launching her very own beauty line, which will centre around self-expression and inclusivity.
"This is your glam. Your expression. Your artistry. We want you to love every version of yourself," explained a caption on the Haus Laboratories Instagram.
Gaga has launched the beauty line exclusively through Amazon, making it the first major cosmetic label to be launched by the online retailers - the global stockists also helping to make the brand easily accessible to beauty fans around the world.
“[The deal with Amazon] was so wonderful because this was like, 'Let's make a deal, let's make a deal to change the world with their beauty'.” The Star Is Born actress told The Business Of Fashion.
Luckily, for fans eager to get their hands on the Gaga-approved products, you can already pre-order a number of products, from bold lip colours to liquid shimmer powder duos.
Although the pre-order launched on Amazon Prime Day, it was only available to Amazon Prime members and has only just been made available to all Amazon customers. It’s, however, for a limited time only - so you might want to add a few things to your basket sooner rather than later.
The official Haus Laboratories launch will take place in September, when the entire collection will be available to Prime members and all Amazon customers in nine countries including the UK, US, France, Japan and Germany.
The Haus Laboratories products you should pre-order right now before they sell out:
Haus of Metalhead set by Haus Labaratories | £46 | Shop it here
Glam Attack Liquid Shimmer Powder Duo by Haus Labaratories | £34 | Shop it here
Le Riot Lip Gloss Duo by by Haus Labaratories | £29 | Shop it here
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