As if there wasn’t already enough pressure on women to maintain this image of perfection, beauty and grace influenced by the media and pop culture, social media is now a major contributor to low self-esteem and mental health issues. As influencers and celebrities flood Instagram feeds with their seemingly perfect lives, the example of a genuine and transparent female role model is harder to come by now more than ever. But one up-and-coming influencer is revolutionizing what it means to be a female influencer.
Esther Coco Berg is a beautiful mother of four who is typically known for living a glamorous lifestyle on the stunning eastern coast of Florida. Despite the apparent beauty of her life, one thing her followers can always count on is her authenticity.
A few years ago, Esther was confronted with the challenge of her two young sons grappling severe cases of eczema. Determined, the mother of four set out to find a homemade solution to her sons’ condition. Along the way, despite how grim and challenging the condition was on her boys as well as the family, Esther chronicled her sons’ journey to healing via Instagram. Today, it has been over two years since the boys have dealt with any signs of eczema as a result of Esther’s determination to find a cure for them. Yet years later, the influencer mom still receives messages inquiring about eczema tips and advice, which she gladly shares.
But were it not for this family challenge, Esther might not have realized the magnitude of the desire that women have for connecting and engaging with other women on social media. From then on, the wife and mother of four has been diligent in maintaining authenticity and transparency on social media. In fact, Esther has focused on how she can inspire, encourage and support her female followers by sharing some of her most difficult life experiences. Despite undergoing a divorce at a young age with two little children, Esther was confident that she would find love and marriage again.
One night while out in New York City, Esther was introduced to her current husband Sasha Berg through mutual friends. After a whirlwind courtship they married and soon thereafter welcomed their son Sebastian Berg. Two years later at the age of 40 she gave birth to her fourth child Barron. While being married a second time and having a blended family might not seem like the ideal model of love and marriage, it’s real life. Esther’s path has not been traditional in any sense, but for so many of her female followers, her life is relatable and real.
As a result of this, the influencer mom is able to relate to thousands by sharing her life story, the joys and the challenges she faces as a woman, wife and mother.
As her followers continue to engage and relate to her real-life, tangible experiences as a woman, Esther continues to detail her life experiences as an effort to offer solidarity and help support and inspire women near and far.
To learn more about Esther Coco Berg, follow her on Instagram @estherandsasha_doma
(Syndicated press content)