The life cycle of a fashion trend is short.
An item hits the runway ready to be photographed and streamed live to style fanatics across the globe. And within a matter of minutes, show reports will crop up on Google and we’ll all briefed what we need to buy ahead of next season. And once it’s been Instagrammed, tagged and Snapchatted, we’re done. Just like that.
But every once in a while, a trend outlives its expiry date. And this year has proven more than ever, that it’s a good idea not to throw anything away.
Yes, 2017 sparked a few fashion memories from seasons gone by. We’re talking nineties-inspired puffer jackets, formally faux-pas kitten heels and every lazy girl’s beloved favourite, the pyjama suit.
So as we reach the end of the year, take a look back at the most popular fashion trends of 2017 from miniature handbags to supersized earrings.
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