Tamil Twitter had a party of its own on Wednesday as #Pray_for_Neasamani and #Nesamani took over the internet, and everyone not clued in was left wondering what was going on.
The NewsMinute has a great explainer on the iconic nature of Neasamani, a character played by actor-comedian Vadivelu in the 2001 film Friends.
The Tamil film starred Vijay, Suriya and Devayani and was the remake of a Malayalam film of the same name.
The film featured a scene in which Vadivelu’s Neasamani, a contractor, is injured after his clumsy assistant drops a hammer on his head.
TNM’s report says the #Pray_for_Neasamani trend began in response to a post by Civil Engineering Learners, a Pakistan-based meme page.
One user added an example to his answer and it all just took on new life from there.
People responded to this with jokes, memes and faux prayers, and #Pray_for_Neasamani took a life of its own on all social media platforms.
என் இனிய நண்பன் நேசமணிக்கு எனது மஞ்சள் நிற டர்பன் மீது அதீத பிரியம் உண்டு. இன்று மட்டும் அவன் அதை...