Bhatt's 'dangerous' move releases 6 minutes of DANGEROUS ISHHQ

glamsham.com editorial
Glamsham5 May 2012

Glamsham Editorial

So Vikram Bhatt has decided to give out 6 minutes of his latest film DANGEROUS ISHHQ prior to its release. This could be a pretty risky move or a sign of true genius on the part of the director.

DANGEROUS ISHHQ, the movie that marks the return of veteran actress Karisma Kapoor, is a story about a high profile kidnapping that is influenced by Sanjana's (Karisma Kapoor) previous life events and memories. The reason for Sanjana's boyfriend being kidnapped can be obtained from her previous life. With 24 hours in her hand, she has to find her boyfriend and his kidnapper.

If this is the central plot of the movie, then why a 6 minute pre-release video? Here's why. The film's thirty second promo managed to create a huge buzz but failed to portray the message of the movie. Karisma Kapoor plays a supermodel who experiences her past life regression to find solutions to her problems in her current life. Now this was not possible to show in a 30 second promo.

"This is not a publicity stunt to gain publicity prior to the launch of the movie, but Vikram Bhatt's action is a symbol of his confidence in the film. People are unaware about the characteristics of a regression and hence this 6 minute video is likely to clear their understanding. The good part here is that this footage is scheduled to go live on Sunday," says a spokesperson.

More on bollywood at glamsham.com

Always be trading with every possible advantage.

Trade Stocks & ETFs. Get exclusive tools. And pay $7.95 for online U.S. equity trades—less than TD Ameritrade, Schwab, and E*Trade. Open an account.

An Exceptional Lifestyle in North Stafford, VA

The ONLY new townhomes in Stafford’s most desirable community, where the amenities and location = a terrific lifestyle. From the upper $200s.

Going independent doesn't mean going it alone

Hear how Schwab’s consultants help you navigate the RIA transition and build the business you want for your clients—and future. Watch the videos.

Delta Reserve Credit Card

Earn Miles and MQMs with Miles Boost™. Learn More. Terms Apply.

Melt away dirt, oil and makeup!

Try our one-step facial cleanser for the ultimate clean or our cleansing wipes for Purity on the go! Natural oil extracts condition and refresh skin.

Your Dream Home Just Got Better

Parkside at Westphalia townhomes have an Upper Marlboro address near 495, a spa, sauna, game room, theater, pool, tennis courts and more. Low $300s.