UAE-based BizTV Network's forthcoming movie, DAM 999, directed by Sohan Roy, scheduled for a nationwide 3D release in India on November 25th officially launched its audio in a grandeur ceremony at various locations around the globe.
The official audio launch function was presided over by acclaimed musician, A.R. Rahman, who was handed over the first copy of the audio CD in India by renowned music director Ousephachan in a grandeur ceremony in Chennai.
The most innovative launch was the Middle East audio launch, which took place soon after a grand concert held at Sharjah Indian Association Hall, UAE. The honors were done by legendary South Indian classical musician. Sri. Aswathi Thirunal Rama Varma, popularly known as Prince Rama Varma. The first copy of the audio CD was received by Prince Rama Varma as part of the launch.
The Kerala audio launch was presided over by popular Malayalam actor Dileep. The director of the movie, Sohan Roy presented the actor with the audio CD to mark the release of DAM999 audio in Kerala.
As evident the enigmatic number '9' holds a special position in the movie and one aspect is in relation with the DAM999 audio, which consist of 9 songs. The lyrics are penned by debut director Sohan Roy and tuned to the music of celebrated music director Ousephachan.
Ousephachan says, "The movie had a lot of possibility for background score and the most unique experience was that songs in 3 languages were incorporated in the movie."
The director and lyricist Sohan Roy adds, "The songs in the movie express nine moods and mark the voyage through 5000 years of music history of the nation starting from the Veda mantras to the latest contemporary style."
Various acclaimed National award winning singers like Hariharan, Shreya Ghoshal, K.S. Chithra, P. Jayachandran and others have lent voice to DAM999 songs.
The DAM999 audio is nationally distributed by Junglee Music and will be available in all leading music store across the country. Junglee Music is a label under the Times Music banner which offers mainstream film music.
DAM999 is all about a corrupt mayor who builds a new dam for political gains and personal glory endangering millions of innocent lives; a mariner desperate to save his sister from evil; two not-so- young lovers challenging destiny in a bid to unite; a woman on a mission to win her family back; a little boy battling a deadly disease; a devoted wife wants to be with her husband even in death; and the astrologer who has foreseen their ominous fate - Nine lives entwined by the impending disaster. Take the journey of a lifetime - Nine characters, Nine moods and a crumbling dam of emotions.
DAM999 is a movie with a social cause to make the masses aware of an impending danger of a dam collapse, if not attended on time. This is the first 3D international venture from India and is slated for a nationwide release on November 25th by Warner Brothers in India.