#Tseries #TseriesWon #Pewdiepie #Youtube #PewDiePieVsTSeries
Finally This is Happening Waiting From Oct,2018 . Thankyou @pewdiepie You made it so competative. You Provoke indians to get involve with this channel As Battle of India Vs World. And Guess what India Won 💪😍🇮🇳🇮🇳🇮🇳🇮🇳 pic.twitter.com/PoFnzu8d3a
— Mukul Bawa (@MukulBawa6) March 21, 2019
Indian Music label T-Series beat PewDiePie, for a brief while, to become the most subscribed YouTube channel. While both T-Series and PewDiePie have over 90 million subscribers, at one point on March 21, T-Series surged ahead by a gap of more than 30,000 subscribers to dethrone PewDiePie. PewDiePie has regained its number one spot and currently has 90,759,960 subscribers while T-Series has garnered 90,759,740 subscribers. The digital one-upmanship is heating up with PewDiePie, and its fans in particular, ready to stop at nothing to reach the 100- million milestone.
PewDiePie, whose real name is Felix Kjellberg is a Swedish vlogger, comedian and video game player. His YouTube channel mostly features gaming commentaries, vlogs and comedy shows. Since joining YouTube in 2010, PewDiePie has grown to become YouTube’s highest-paid vlogger and the most subscribed channel on YouTube, barring certain periods when other channels such as Youtube Spotlight, and more recently T-Series, surpassed it for brief periods of time. While PewDiePie consistently was the most subscribed channel from 29 December 2014 to 14 February 2017, it has been fighting T-Series to maintain its lead more frequently, this year.
The Time magazine named Kjellberg one of the ‘The World’s 100 most influential people’, however, his rise has also been accompanied by numerous controversies. In early 2017, PewDiePie was shown using a racial slur during the live streaming of one of his non-gaming videos. While Kjellberg realised his mistake and mentioned that he did not mean it in a bad way, the damage was done and a few gaming studios discontinued their association with him.
Kjellberg courted further controversy and faced severe criticism for his anti-Semitic comments when Kjellberg reacted to two people whom he had reportedly paid to hold up placards which read ‘Death to all Jews,” in a video showing him review the website Fiverr, which allows people to sell services for USD 5. This then led Neo-Nazi sites and white supremacist websites and publications to praise him. In response, Kjellberg released a statement on his Tumblr post stating, “I am in no way supporting any kind of hateful attitudes, […] I think of the content that I create as entertainment, and not a place for any serious political commentary… though this was not my intention, I understand that these jokes were ultimately offensive.”
The Disney-owned Maker Studios cancelled their contract with him, stating that he had gone too far and that the videos were inappropriate. Various media publications also accused Kjellberg of normalising extremist ideologies such as fascism, neo-Nazism and white supremacy. On his part, Kjellberg released a video titled ‘My Response’, wherein he apologised to those who were hurt by his jokes and comments while slamming the media for taking his jokes out of context.
Most recently, Kjellberg saw his brand being accused of supporting violence when it was used by the attacker in the New Zealand mosque shootings, who reportedly urged people to subscribe to PewDiePie in a live Facebook streaming of the massacre. PewDiePie condemned the usage of his name for the dastardly act and tweeted. “I feel absolutely sickened having my name uttered by this person. My heart and thoughts go out to the victims, families and everyone affected by this tragedy.”
Kjellberg’s fans have also been instrumental in spreading his name, often using controversial means. One fan of his hacked into 50,000 printers worldwide to propagate his channel and ask people to subscribe to it. Fellow Youtuber Mr Beast even went to the extent of buying every billboard in his town and made an appearance at the local radio stations urging people to subscribe to PewDiePie.
To retain his glory and reach out to South Korean subscribers, PewDiePie has turned to the K-pop band BTS, unfollowed everyone except the band on Twitter and has changed his Twitter bio to “#1 BTS Stan Account.”
While for PewDiePie, the fight is about an individual vs a corporate, for T-Series the fight has become a nationalistic one. Bhushan Kumar, son of the record label’s founder Gulshan Kumar and chairman and managing director of T-Series had even started #BharatWins campaign to help him make T-Series YoutTube’s most subscribed channel.
He had tweeted. “We’re on the brink of becoming the world’s biggest @YouTube channel. We can make history. We can make India win. Subscribe to @TSeries #BharatWinsYouTube.” Many Bollywood celebrities such as Salman Khan, Aamir Khan, Norah Fatehi, John Abraham, Arjun Kapoor and Varun Dhawan have also joined the bandwagon and urged netizens to subscribe to the Indian music label’s Youtube channel.
T-Series started its Youtube channel in 2006 and went on to upload 13,000 videos, since its formation. While T-Series had 30 million subscribers at the start of 2018, it multiplied its subscriber base rapidly to cross the 90 million mark over the year. It is also the channel with the most number of views – 65,359,675,727 as per the latest count.