Michelle-Marie Heinemann and Delson Ferreira Coelho
Michelle-Marie Heinemann is powerful, her vision and unrelenting commitment to her lifestyle brand has quickly placed her in the forefront of today’s come and go trends. Her brand is called Old Fashioned Mom and it is here to stay. It is a Conglomerate of Media, Products, Real Estate, and Entertainment Services.
“I expect the best from everyone associated with my company and quality is paramount. People know if they see the Old Fashioned Mom Logo, they are receiving the absolute best. This is such an exciting time for my Company as we are exploding into other markets that are fun and offer so much value to the brand.”
One of the newest products is Old Fashioned Mom Candy, and similar to her billionaire peer Axel Oberwelland, who is fourth generation in the Confectionery business and owner of August Storck sees the Company as a family affair. “My children are a tremendous help with the creative decisions and give me a different perspective on the various choices we have. Generations from now I hope my great great grandchildren are running the Company and loving it as much as I do.”
OLD FASHIONED MOM CANDY
Another exciting addition to the OFM Brand was appointing Delson Ferreira Coelho as the Brazilian Brand Ambassador on the Equestrian Circuit. Mr. Coelho owns White Security in São Paulo, which is one of the largest security companies in Brazil, and regarded as the people’s choice due to its state of the art equipment and cutting edge artificial intelligence. Mr. Coelho is an avid amateur rider and competes in the major shows. “Delson, and I share a love of horses and have created a branch within my company that will distribute all the winnings from his show jumping victories to children in need. We are thrilled to have this opportunity to follow his successes on the show circuit and help those less fortunate.”
The Heinemann Family has a long history of horse riding. Both of Ms. Heinemann’s children are equestrians and competed, the Hampton Classic is a favorite as well as premier destination for Horse People.
Equestrian~Delson Ferreira Coelho
“It’s been such a wonderful summer, soon we will announce our new Old Fashioned Mom Candies which are hand made and created in small batches…. stay tuned!”
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