In the business industry, business owners should find a way to keep their businesses competitive. They need to keep up with whatever changes there are in the industry and should stay focused on their competitiveness in the marketplace.
One of the best ways to keep a business ahead of its competitors is by building a website. A website plays a vital role in determining the success of a business. Business owners use a website in displaying their products and services and to showcase the company’s branding efforts. Thus, a website should always be up, visible, and running at all hours of the day.
In the world of online business, business owners will meet the terms “uptime” and “downtime.” Uptime refers to the measurement of time during which a website is operational. It is usually measured in terms of a percentile. Downtime, on the other hand, refers to the time a website isn’t operational.
Websites go down at times, but having it down for a long time is not acceptable in the business industry. Every time a website is down, this brings the business down the drain and also affects the company’s brand and image.
Top reasons for a downtime
There are many possible reasons why a website goes down and this includes the following:
- Low-quality host – This is one of the most common reasons why a website goes down. If a website is hosted on a shared server, it is more likely to have a huge surge and the host might suspend a website to protect the other websites. Moreover, if the other websites on the server face heavy traffic, chances are, it could affect the website’s availability. The unexpected high web traffic could crash a site if the host is incapable of handling it.
- Hardware and software issues – The absence of periodical hardware maintenance could result in unexpected failure on website performance, which can lead to downtime. Incompatible versions of software could also result in downtime.
- Malicious cyberattacks – The sudden spike in web traffic doesn’t always mean that a website has become the talk of the town. This could mean an attempt by a hacker. Hacking attempts can mess up the website and result in downtime.
Downtime is inevitable, but there are certain ways to avoid them so as not to bring disaster to a business and this includes uptime monitoring.
What is uptime monitoring?
Uptime monitoring is a service that is of great demand among multiple businesses worldwide. Uptime monitoring refers to the comprehensive checking of a website to ensure that it is accessible to the users and customers.
The monitoring includes the current status of the website, the server speed, the latest downtime, and much more. Through uptime monitoring, business owners are alerted about any website downtime issues through swift notifications via various communication means like e-mail, SMS, and phone calls.
Uptime monitoring is useful because it measures the stability and reliability of a computer system. Long uptimes mean that the system can work on its own without crashing and without the need for any administrative maintenance.
Uptime monitoring is important for online businesses; however, it is not that easy to maintain 100% uptime. Innumerable factors may affect the optimal performance of a website and these can lead to downtime. If not managed properly, downtime can affect the sales and reputation of the business and, worst, lead to its downfall.
The good news is that there are now companies that offer uptime monitoring services to keep track of website performance, ensure that they are having maximum uptime, and prevent disruptions.
One of the known companies that provide efficient uptime monitoring services and has saved many businesses from downfall is Pro Uptime Monitor.
Pro Uptime Monitor is an external uptime monitoring platform with a mission to provide reasonably priced and high-quality uptime monitoring services to businesses of various types.
About the company
Pro Uptime Monitor has built its reputation and gained the trust of many business owners for providing efficient and reliable monitoring solutions for businesses. Aside from offering reasonably priced packages, Pro Uptime Monitor uses the latest monitoring tools utilizing current technology to optimize not just the business website but also the customer’s experience. These monitoring tools also help in increasing business revenue.
Pro Uptime Monitor frequently and periodically checks the important systems of a website and alerts business owners in case of downtime so they can start immediate recovery plans.
The benefits of Pro Uptime Monitor’s uptime monitoring services cannot be overstated. To know more about the company’s services, visit https://prouptimemonitor.com/. For further inquiries, send an email to email@example.com.
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