Roman Kemp was unrecognisable after undergoing a dramatic drag makeover for Pride Month.
The radio host transformed himself on Capital Breakfast with the help of RuPaul's Drag Race UK’s Bimini Bon Boulash.
By the end of the makeover, Kemp was sporting a huge blue wig and striking make-up, with pronounced cheekbones, a plump shiny pout and shimmery eyeshadow.
Watch: Roman Kemp is terrified of getting divorced
A sparkly silver leotard with dramatic black fringing, a couple of chunky blue rings and a pair of nude tights completed the show-stopping look.
“I am Ro Man-Eater,” the 28-year-old wrote on Instagram, thanking Bon Boulash for creating the persona to mark Pride Month.
The star also tweeted Drag Race UK judge Michelle Visage to ask: "Is this good enough for season 3?”
Kemp’s new look went down a storm with his followers on social media.
Singer Zara Larsson declared that his new look was “hot”, while Love Island presenter Laura Whitmore simply posted: “OMG.”
“This is incredible and made my day,” said another fan on Instagram, while several people told the star that he looked “amazing” as Ro Man-Eater.
“Looking good, see you on next season of RuPaul’s Drag Race!” posted one person.
Another said: “The drag name is iconic tbh and you look SO GOOD.”
Bimini Bon Boulash was one of the breakout stars of the second series of RuPaul's Drag Race UK.
The 27-year-old performer was runner up in the competition, which aired earlier this year, losing out to Lawrence Chaney in the final stages.
Watch: Roman Kemp considered taking his own life