Watch: The ‘Edgar’ Scissorhands Super Bowl ad
Tim Burton has offered Timothée Chalamet's 'Edgar' Scissorhands ad, aired during last weekend's Super Bowl, a resounding endorsement.
Burton created the 1990 oddball classic, with Johnny Depp playing the boy with scissor blades instead of fingers.
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Chalamet then reprised the role for a Cadillac advert, updating the character as a flannel shirt-wearing hipster type.
Speaking to The Los Angeles Times, Burton said: “It’s rare when a work you’re proud of continues to live on and evolve with the times, even after 30 years.
“I’m glad to see Edgar coping with the new world! I hope both fans and those being introduced to Edward Scissorhands for the first time enjoy it.”
'Coping' is perhaps not the right word. In the ad, Edgar struggles with catching footballs and stopping buses.
However, he's a dab hand at pineapple carving and sandwich making, and his mum (Winona Ryder reprising her role as Kim Boggs from the original movie) gifts him a brand new electric car at the end.
Speaking about making the ad to Vogue, Chalamet said: “I grew up an enormous Tim Burton fan. And while the projects I’ve been lucky enough to be a part of have often been grounded in realism and grounded in this universe, I’ve been increasingly — especially as I’ve gotten to know Tim over the past couple of months — drawn to fables and stories that get to the essence of who we are in fantastical fashion.
“This was a wonderful opportunity to hopefully make the original material relatable to a modern audience without sacrificing the originality of the 1990 version. Instead, we wanted to create a character that didn’t make you blink in terms of a present-day setting but was a total homage to the character Johnny Depp created.”